What is Home Field?
Home Field connects all Boise State athletes to Treasure Valley fans for NIL bookings—training, appearances, endorsements.
How does Home Field stand out?
Unlike other more established NIL assistance platforms, we include all BSU sports, focus on local fans, and let athletes keep 100% with a fan-paid Turf Toll.
Do I get to use Boise State branding (Intellectual Property or IP) as part of my endorsement/ad booking?
Athletes cannot use Boise State logos, gear, or other branding in endorsements or ads without written permission from the University. However, they can identify themselves as BSU athletes—for example, “I’m Jake M., starting quarterback for the Boise State Broncos Football Team.” To use BSU branding, you must obtain approval through the University’s licensing office.
What is the Turf Toll
Fans pay to sustain us: $5 up to $250, $10 to $500, $25 to $1,000, $50 above. Athletes keep 100%.
Who can book?
Treasure Valley fans—supporting all BSU athletes, not just stars, unlike other platforms who only target the top tier of both athletes and marketing partners.
What about NIL (Name, Image, Likeness) Compliance?
Athletes report to BSU per Idaho law—no “pay-for-play” or banned deals. Turf Toll keeps it transparent.
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